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SEO Calgary

Soar your Google rankings and income with a tweaked SEO methodology for your business. Pick the Calgary SEO services that more organizations depend on to produce enduring
online visibility. Start your excursion with a FREE consultation with a SEO Expert today!

  • Partner with search experts, not salespeople

  • 9-month organic strategy for growth

  • 30-minute FREE SEO Consultation

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SEO Calgary Experts

SEO Support SEO company Calgary is a progressive digital marketing agency helping Calgary businesses to grow online with cutting-edge search engine optimization services. Unlike other digital marketing companies in Calgary, we don’t offer every marketing services under the sun. We don’t dabble in Social Media Advertising or PPC Marketing Services. We spend 100% of our time, energy, and resources on developing cutting edge SEO strategies that deliver substantial results for our clients.

In 2021, there are hundreds of SEO companies in Calgary vying for your business. Large, over-staffed digital agencies selling the ‘get rich quick’ dream to businesses across the country. At SEO Support we don’t employ salespeople and you’ll never have to deal with an account manager. You’ll consult with passionate, highly-skilled SEO professionals that genuinely want to help your business to grow with SEO.

Over the last few years, the search engine ranking formula has changed dramatically. Short-term, quick win strategies that our competitors continue to push to unsuspecting customers are completely obsolete. And yet, we continue to see so many small to medium business owners lose money and resent the SEO industry because of these agencies. At SEO Support, we are constantly evolving and refining our strategy to ensure we are delivering the best SEO Calgary has to offer.

Our SEO campaigns are tailored towards delivering a substantial return on investment (ROI) for our clients. Each decision that we make is geared towards delivering an ROI for your business. We are in the business of helping Calgary businesses to take the next step. If we do not believe that our SEO services are going to help your business to grow in 2021, then we will not take you on as a client – it really is that simple.

Establish Goals

From where you are now, to where you want to be. We set ambitious, attainable goals for traffic, growth and ROI.

Work with Experts

We don’t outsource anything. We’re a small, but-powerful SEO agency that will keep you in the loop every step of the way.

Get Results

Our success is your success. We measure the effectiveness of your SEO campaign based on traffic, leads, sales & growth.

Why Choose SEO Support as your SEO company in Calgary?

SEO Support is a result-driven SEO Agency in Calgary. We use competitor information, performance data, and time-tested SEO strategies to make informed SEO decisions for your business. With more than 200 ranking factors, it makes sense to work with a digital agency that specializes in search engine optimization SEO.

Our team of Calgary SEO consultants understand the nuances of ranking your website at the top of Google. To make the right decisions, we use performance data, competitor research, and proven SEO strategies. We don’t need to reinvent the wheel; we need to understand what your strongest competitor is doing and create a plan that will beat them.

We don’t do ‘SEO Hacks’ or quick fixes. Working with our SEO Company in Calgary means partnering with the best SEO Consultants Calgary has to offer. We won’t pass you between account managers or make you feel like another number on the books. We work with a small number of clients so that we can give your business the time and attention that it deserves. Our approach to SEO means constantly refining and fine-tuning your business for maximum ROI.

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Book Your SEO Consultation

Ready to enhance your website? Book your FREE consultation today!

Who Can Benefit from SEO Services Calgary?

SEO Calgary services are a good fit for any business or company in Calgary that is looking to grow their organic search engine traffic. If you have a product or service that you sell in Calgary, our SEO experts can help you to stand out and reach your target market more efficiently with search engine optimization.

In general, most businesses in Calgary can benefit from our specialized SEO services. With that said, there are a number of industries that are exceptional candidates for SEO. Some of the industries that can see enormous growth with strategic SEO include the e-commerce, home repairs, multi-site location business, trade services, and engineering service businesses.

Our team of SEO professionals will work with you to identify how your target market is suing organic search. Once we have a comprehensive understanding of how your target market behaves, we can then optimize the off-site and on-site SEO elements that are most important for your online search visibility.

In 2021, there are hundreds of small factors that influence how a website ranks in search engines. The overarching goal is to implement changes that will enhance the on-site user experience, while also ensuring that search engines can easily crawl and index content. Search engine optimization is about helping search engines to find, interpret, and index content while also providing the best possible experience for users.

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Choose the Best SEO Specialist Calgary

If you are looking to find the best SEO company Calgary has to offer, you’ll need to do your homework first. Before you take the plunge, here are three essential qualities that you need to be looking for when selecting the best SEO for your business.

1. They Know How to Rank their Own Website

If they can’t rank their own website, then how do you expect them to rank your website? One of the hallmarks of a good Calgary SEO provider is their ability to rank their website for competitive key terms. If you are selecting an SEO company in Calgary, that means ranking for relevant search terms such as ‘SEO Calgary’.

Before speaking to an SEO provider, do a bit of background research to check whether they are ranking for keywords that are relevant to their industry. For us at SEO Support in Calgary, that means ranking for ‘SEO Agency Canada’, ‘SEO Toronto’, and ‘SEO Vancouver’, just to name a few.

It should go without saying, but if they are trying to sell their SEO services through Google Ads or social media, that could be red flags. Just because they are good at paid online marketing doesn’t mean that they are going to be any good at SEO. The truth is search engine optimization is (by far) the most complex part of digital marketing. So you want to make sure that you are choosing an SEO provider that knows how to get results.

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2. They Provide Realistic Timelines and Expectations

There is no such thing as guaranteed SEO services. We write extensively about the pitfalls of such services right here if you’re interested. Calgary SEO companies that are offering ranking guarantees should be given a wide berth. SEO is a long-term strategy; any company working against the clock to deliver results within 60-days or not get paid does not have your long-term success in mind.

With that said, your SEO provider should be able to provide you with a realistic timeline of when you can expect to see results. Metrics such as website age, domain rating and domain authority, competition in the market, and many other factors mean that we can give you an accurate assessment of timelines.

3. They Have Real Reviews from Happy Clients

Have you seen those Calgary marketing companies with 300-400 reviews? It’s laughable. We can tell you just how hard it is to get one or two people to leave a review – even when you deliver a 2,300% year on year increase in traffic! So agencies are loading up their Google My Business profiles with fake reviews from 1 review profiles to bamboozle unsuspecting customers.

Be wary of marketing agencies in Calgary claiming to have 300+ reviews. It often means that they are going to great length to bury the real, one-star reviews that the business has received.

At SEO Support, we are proud to have 20+ reviews from happy clients right around the country. Real clients that had positive experiences with SEO Support. It may not be the 300+ reviews of some agencies, but you can be sure that all of them are real people that were tickled pink with our services.

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How We Approach Calgary SEO Services

We use data-driven SEO techniques to deliver highly-motivated leads straight to your website

Initial Site Audit

Every SEO campaign starts with an in-depth review of your website. From there, we can develop solutions to increase the visibility of your search engine.

Initial Site Audit

Every SEO campaign starts with an in-depth review of your website. From there, we can develop solutions to increase the visibility of your search engine.

Competitor Research

Research market actions and competitors. Before we can develop your strategy, we need to understand the market.

Competitor Research

Research market actions and competitors. Before we can develop your strategy, we need to understand the market.

Keyword Research

The key to every successful SEO campaign – keyword research. We choose keywords that deliver real results and leads.

Keyword Research

The key to every successful SEO campaign – keyword research. We choose keywords that deliver real results and leads.

Content Creation

As of 2021, content accounts for roughly 50% of how your website appears in Google. We create content that users love and Google adores.

Content Creation

As of 2021, content accounts for roughly 50% of how your website appears in Google. We create content that users love and Google adores.

On-Site Optimization

On-site optimizations that make it easy for Google to crawl your website. We focus on the user experience and user journey for on-site improvements.

On-Site Optimization

On-site optimizations that make it easy for Google to crawl your website. We focus on the user experience and user journey for on-site improvements.

Link Building

Link building accounts for a significant portion of your search engine visibility. We focus on clean, white hat link building strategies for your business.

Link Building

Link building accounts for a significant portion of your search engine visibility. We focus on clean, white hat link building strategies for your business.

Content Strategy

Ongoing content is the key to your continued success. We can work with your internal team, or work independently on your ongoing content strategy.

Content Strategy

Ongoing content is the key to your continued success. We can work with your internal team, or work independently on your ongoing content strategy.

Ongoing Reporting

How did we do? We won’t know without reporting! Our SEO reports are tailored towards your unique set of key performance indicators (KPIs).

Ongoing Reporting

How did we do? We won’t know without reporting! Our SEO reports are tailored towards your unique set of key performance indicators (KPIs).

The SEO Calgary FAQ List

What is SEO Calgary?

SEO Calgary is a search query used by businesses and individuals in Calgary that are looking to connect with search engine optimization agencies in Western Canada that can help to increase their organic search presence. According to the most recent data from third party tools, this keyword is searched 1,600 times each month in Canada. In addition, 390 individuals search for SEO Agency Calgary and 260 search for SEO Specialist Calgary – a trend that has been steadily increasing since 2019.

Using data from third party keyword research tools, SEO Support identified that this is an essential search term to rank for to connect with prospective clients in Western Canada. Using the same data, tools, and search query insights we are able to understand how your prospective customers are searching for your goods and services online. Once we understand the search phrases that will attract motivated visitors to your website, we can then put together a targeted SEO strategy that will drive business goals.

Is SEO Dead in 2022/2023?

Before we explain the benefits of our SEO Calgary services, we first need to answer the most pressing question: “Is SEO Dead in 2021/2022?”

At the beginning of each calendar year, we see a fresh batch of articles popping up that proclaim that SEO is dead. And you know what, there is some truth to the rumor. Here is what we know, black hat SEO and short-sighted SEO tactics are no longer sufficient. The ongoing Google algorithm updates and the major ones like Panda, Penguin, and Hummingbird have made it more difficult than ever to ‘cheat the system’ – which is good!

SEO is not dead – far from it. In the last 12-months, we have helped dozens of businesses to grow their revenue with search engine optimization. In 2021, our Calgary SEO services prioritize a long-lasting approach to search engine visibility and traffic. Each decision that we make for our clients revolves around future-proofing their website against upcoming algorithm updates.

Here is the truth, ‘quick win SEO tactics’ are no longer effective in the way that they were three or four years ago. That is why we prioritize stability over ‘quick wins’ and ‘hacks. We put the user at the forefront of each decision that we make and ensure that our SEO approach aligns with Google guidelines and future proof against algorithm updates.

Does SEO Really Work?

Yes.

As of 2021/2022, SEO remains the most effective way to improve your online visibility at scale. Unlike pay per click digital advertising services, SEO will continue to benefit your website and your online visibility for years to come.

Over the last few years we have helped dozens of businesses in Calgary to increase leads, sales and revenue with SEO. Each website presents its own set of challenges, which is why our approach is always different. What works for one website may not work for another and vice versa – even when we are working across similar industries.

SEO has evolved dramatically over the last few years. The SEO practices that were effective in the early 2000’s are no longer effective. SEO is only effective when we implement the current best practices.

As the Google search algorithm evolves, so does our approach to delivering the best SEO in Calgary. We keep up to date with the latest changes, run experiments, and test new things to determine what is the most effective way to rank a website in 2021/2022 and beyond. Because we are a dedicated search engine marketing company, we are able to spend all of our time understanding how these changes impact our clients and what we can do to deliver effective SEO strategies.

How Does SEO Work?

Google uses a complex mathematical formula with over 200 signals to determine its ranking algorithm. As a dedicated SEO Agency, it’s our job to understand and implement the most important ranking factors so that you can out-rank and outperform your competition on page 1 of Google.

Unlike some of our competitors, we understand that what matters most to your business isn’t ranking charts or theoretical traffic. Our Calgary SEO company is obsessed with ROI. We drive highly-relevant traffic to your website by targeting the most lucrative and profitable keywords and key phrases for your business.

Whether you want to drive local, high-converting traffic to your business with a dedicated Local SEO Calgary strategy, or you’re looking to break into the national or international market, we can build the blueprint for your success.

How Do I Choose an SEO Company in Calgary?

Let’s be clear, there’s no shortage of companies offering SEO services in Calgary. And if their website copy is to be believed, they the best digital agency for SEO, web design, social media marketing (and every other digital marketing service in Calgary) and no one even comes close. Here are the facts:

  1. We are not the only SEO company in Calgary offering high-quality SEO services
  2. You found us because you were looking for SEO Calgary and we came up on page one of Google.
  3. We don’t do web designing, conversion rate optimization, or any other online marketing – we do SEO and we do it really well. We’re in the business of improving your organic online presence and we put all of our eggs into that basket to ensure we’re at the forefront of organic web marketing.
  4. We don’t do paid digital marketing for lead generation. We believe that SEO agencies who use Paid online marketing mediums like Google Ads and Social media web marketing to push their SEO service is similar to a car salesman who sells cars for Honda, but drives home in a Toyota at the end of their shift. If you don’t truly believe in the power of your own SEO strategy, then why are you trying to push them onto your customers?

SEO Delivers Quality Traffic

SEO is the most powerful inbound digital marketing strategy.

Unlike traditional advertising and other digital marketing models like social media which involve reaching out to customers even when they’re not interested in your products or services, SEO is an inbound marketing strategy that makes it easy for your audience to find you.

Search Engine Optimization is customer-centric. You’re not cold calling, sending spam emails or interrupting with annoying pop-up ads, you’re appearing in front of potential customers organically in the search engine results pages.

SEO is more convenient and less intrusive for consumers. Instead of bombarding an unwilling audience with irrelevant information on social media, you’re providing a valuable resource that is addressing their specific search query. We’ll find out what your potential customers are searching for and put your business in front of them at exactly the right time to deliver the best SEO results.

How Can SEO Support Calgary Help Your Business to Grow?

Let’s face it; We are not the only SEO Company in Calgary competing for your business and your attention in the Google results; in fact, there are hundreds of SEO providers who all claim to deliver the best SEO services in Calgary – so why should you consider working with SEO Support in Calgary?

Well, for starters, we treat your website and your business that we treat our own business. We take SEO seriously, and as such, we rank at the top of the organic results when you’re searching for SEO in Calgary.

The sad truth is, many of the highest-ranked Calgary SEO providers have an internal marketing team that deal strictly with improving the organic visibility of their own website. They then have another team (a junior, less experienced team) who end up doing the bulk of work for clients. We believe that being the best SEO Calgary company involves giving the same amount of care to your own website as you do to your client’s.

We will treat your website and your business with the same level of care and regard that has allowed us to reach the top of the search engine results. We don’t do any other marketing activity, which means that if you found this page, you are witnessing the effectiveness of our SEO strategies in practice.

To achieve the most reliable (and consistent) SEO results, we use SEO strategies that apply a level of detail that is second to none. Each of our SEO campaigns is tailored to the individual needs and business goals of each client.

What are the Benefits of SEO?

Working with a Calgary SEO expert at SEO Support delivers a tangible increase in search engine visibility for your business. But that’s not how we will measure the success of your SEO campaign. We stand by the belief that an increase in search engine visibility due to SEO is only beneficial when we can back it up with a measurable ROI after a set period of time.

There is a very clear difference between research phrases and buying phases when it comes to SEO. For example, take the 2 phrases: “Lounges” and “3 Seat Fabric Lounge Calgary”. The first phrase may have a much higher search volume (which looks great on paper), whereas the second phrase has a lower search volume and a much higher purchase intent. We target key phrases that put your business in front of customers right when they are ready to buy.

How Long Does SEO Last?

Unlike PPC (pay per click), social media and other paid advertising mediums, SEO provides a long term digital asset for your business. Long after paid marketing and social media campaigns have finished, SEO is working behind the scenes to deliver long term, qualified leads to your business.

Compared to other Calgary digital marketing mediums, search engine optimization continues to deliver a return on investment for the weeks, months and, years after your investment has finished.

SEO Support SEO services can be tweaked and scaled as your business continues to grow. We’ll build a framework that drives your immediate business objectives and gives you the space to grow and evolve down the line.

How Often Does Google Update Its Algorithm?

In general, Google will have 2-3 major core updates each year. However, Google is constantly updating and improving the way it serves organic results.

If there’s one thing that you need to know about the SEO landscape is that it’s that it is entirely dynamic. Nothing is ever where you left it, and as a result, you need to stay ahead of the latest search trends in order to stay ahead of the competition.

SEO is continually evolving, as a dedicated SEO Services Calgary Provider, it’s our job to stay ahead of the latest algorithm changes that can impact how content appears in Google search and other search engines.

How Important Are Keywords?

A recent report by SEO Moz found that keyword usage was the most important onsite SEO rankings factor that is used to determine where your website will appear in the search results. That means conducting and implementing keyword research across the relevant landing pages is going to impact where your company will appear on Google considerably.

Understanding keyword trends, keyword difficulty, keyword intent, and conducting a comprehensive competitor keyword analysis is all part of our comprehensive SEO service. When you work with SEO Support Calgary, you’ll be working with the best SEO Company in Calgary who understands how content can be used to drive your business goals in the long term.

Do You Work with All Industries?

If there is search volume for the goods or services that you offer, then we can help you grow with SEO.

We’ll do a full analysis of your website, content and current position in order to understand what is holding you back and what is required to get you the results that you are after.

Once we’ve identified changes that can be made both on and off-site, we will then research keywords and key phrases which are going to increase your rankings and drive traffic for your business. We take the time to research your competitors and implement strategies to help you outrank them for their most lucrative keywords.

Once we have all of the information we need, we then curate, design, and create content to improve your search engine visibility and user experience.

When we have completed onsite optimization, we will then begin link building for your website. Link building or ‘backlinks’ are an ongoing element of an effective SEO service. We practice safe, progressive link-building strategies that will build the trust and authority of your website.

Can You Play Catch Up with SEO?

The truth is, there are hundreds (even thousands) of local and international business all competing for those number 1 rankings on Google for the keywords as your business or blog. There is a good chance that the pages that you see on page 1 of Google for your relevant search terms come from companies who have worked with a reputable SEO company in Calgary at some point.

Don’t be put off. Just because you start your SEO campaign later than your competitors doesn’t mean that you can’t catch up to them. Google is continually scanning pages and updating the way that they rank content to serve their users better.

Google gives little predilection to websites simply because they have been at the top of the search engine results pages for weeks or months. Instead, Google chooses to display pages that it best going to serve their customers (Google search users). Therefore, if you want to get ahead of your competitors, you need to design a website strategy that is more relevant than your competitors.

SEO VS. PPC - Which is Better?

You do not have to choose between SEO and PPC. They are complementary marketing strategies that can be incorporated into a holistic digital marketing campaign.

In saying this, SEO is the most cost-effective way to grow your business at scale.

Paying for advertising is expensive. Did you know that 84% of Google’s revenue in 2018 was derived from advertising revenue? Those ads that appear in the middle of articles, advertising banners of websites and scattered throughout organic search results, that’s all Google Advertising.

The scary thing is, Google Ads (formally AdWords) is getting more expensive by the day. In order to reduce paid digital advertising, including social media marketing, and create a long term and sustainable revenue stream for your business, you need SEO services in Calgary.

Unlike a pay-per-click online marketing strategy through AdWords or social media marketing, the results gained through working with an SEO Calgary Expert can benefit your business for years to come.

Long after your paid and social media marketing campaigns have stopped running, effective SEO strategies will continue to drive your business goals long term to ensure new possibilities and customers.

Is SEO in Calgary Competitive?

Calgary is one of the most robust markets in Canada; to combat this, we execute measurable and scalable SEO solutions that drive high-quality organic traffic for your business.

Unlike other SEO Calgary Agencies, we don’t take pride in merely getting random keywords to page 1 of Google; we want to get your company or business to page 1 for keywords that are genuinely going to help you grow your business and enhance your online presence.

How Do You Market SEO Support?

What good is an Calgary SEO agency that can’t even rank their own business on the first page of Google?

You found this page because you were searching for ‘SEO Calgary’ or ‘SEO Company Calgary’. Want to know how we know? Because we don’t do any other form of digital marketing to win our clients.

We practice what we preach and we put our money where our mouth is when it comes to the effectiveness of SEO in Calgary. Think about it; if we can outrank all of the other SEO companies in Calgary – just imagine what we can do for your business.

To get this page to the top of Google for SEO services in Calgary, we employed the same strategies that we use for our clients. Consistent content production, high-quality link building and ongoing tweaks and updates.

We are a specialized SEO Agency and we spend all of our time (and free time) understanding what makes content rank. We are fanatical about staying ahead of the curve with Google and creating the most up-to-date SEO strategies in Calgary. Our specialized approach means that we can take our learnings from one client to make informed decision for other clients.

Is SEO Popular is Calgary?

In 2021, it is estimated that 54% of businesses will invest in SEO services. Before investing in SEO for your Calgary businesses there are a couple of important questions that we will answer.

SEO will never be an exact science. The best search engine optimization professionals are those that are constantly testing and refining their practices.

We have helped small, medium, and large businesses in Calgary to grow. From helping one Roofing company to grow from three employees to sixteen within 12-months, to helping a nationally recognized company to grow from eight to nine figures of annual revenue. We have worked across a wide range of businesses and seen the positive effective of organic digital marketing first-hand.

We Utilize the Best SEO Tools & Systems

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The SEO Consultants Calgary Companies Trust

By now, you should have gathered that SEO is a highly effective method for driving organic traffic to your website and increase the quality of leads that you are getting. By working with SEO Support for your SEO in Calgary, you will attract relevant, high-converting visitors who are genuinely interested in your company, your product and your services. We do the heavy lifting to find out exactly what your customers are searching for when they are ready to make a purchase. In doing so, we can put your business in front of them at just the right moment.

We want to make sure your success in the search engine results pages long after you have finished working with us. We will create a blueprint for the online success of your company by implementing an onsite SEO structure that can continue to scale as your business grows. We’re completely transparent with everything we do. We aim to empower you with the tools that you need to succeed.

On-Page SEO

On-Page SEO involves optimizing elements of your website to improve your organic search visibility. In the simplest terms, on-page SEO strategy is a process that involves different fine-tuning characteristics of your website so that search engines can easily crawl and interpret the content and information structure. As an SEO Agency in Calgary, it’s our job to produce content that allows search bots to crawl and understand your website. At the same time, it’s essential to create content that users genuinely want to read. There is no point creating on-page SEO rich content that is easy for search bots to crawl but intolerable for users to read.

Before we look at how we can improve your search engine presence off the page, we start by implementing the onsite content that will form the foundation of your search engine optimization SEO campaign on-page.

Website Content

Written content plays a critical role in how your website ranks. A study conducted in 2016 by Backlinkio uncovered that the average page 1 result on Google is 1890 words in length. For sites with dozens, hundreds, or even thousands of landing pages, it may seem like a daunting prospect creating so much content to get to page one of Google. As Calgary SEO specialists, we understand how to get the most out of your content. We’ll work with your business to develop transferrable content that is used across multiple landing pages without losing ranking (or not being indexed at all) because of duplicate content. We’ll work to create a sustainable SEO structure that you can scale out use as your business grows and expands.

Page Titles

Page Titles are one of the most reliable relevancy signals for search engines. The title tag should give an accurate, keyword specific summation of what users can expect to find on the page. In addition to being one of the most important onsite ranking factors, page titles also affect what your page looks like in the search engine results pages which can dramatically impact click-through rate (CTR) and conversion rate – irrespective of whether you are on the first page of Google or not.

Customized Meta Descriptions

Contrary to popular belief, meta descriptions do not play any role in the search engine ranking algorithm. Google revealed way back in 2009 that Meta descriptions are not actually part of their rankings algorithm, and that has not changed since.

Even though meta descriptions do not directly impact where your pages appear in the search engine results does not mean they aren’t necessary. Creating an engaging meta description is essential for improving the click-through rate for your website. We’ve worked with Calgary businesses in the past who have seen a dramatic increase in click-through rate just like tweaking them meta descriptions.

Improve Local SEO

You don’t have to rank for the highest volume search terms to achieve lots of meaningful website traffic. A lot of the big players in your niche will focus on national keywords which do not convert anywhere near as well as local highly targeted keywords. For instance, the page that you are on at the moment has been created for the search term SEO Calgary, rather than focusing on “SEO”, which has a higher search volume. The reason for this is that SEO Calgary has a much higher conversion rate than broad term phrases related to the topic of search engine optimization. By using your city name and the names of your serviced areas in your content, you can dramatically improve your local visibility and drive highly-motivated customers to your store. Just because you don’t have a physical location doesn’t mean that the principles of local SEO are not relevant to you.

Internal Linking Structure

Did you know that you can use internal links to create a hierarchy for your content? If you’ve conducted a bit of research about search engine optimization, you will probably find countless resources are talking about links or ‘backlinks’. Backlinks are external links that link back to your website and are one of the most important off-page ranking signals. But did you also know that Internal Linking is a highly effective way to communicate page value with Google and other search engines. We’ll create an internal linking structure for your website that ensures search engine robots bots know what your most important content is. Internal linking is an underrated and highly effective method to increase your organic search visibility.

Off Site SEO Work

A lot can be derived from the name itself, off-site SEO or off-page SEO as it is sometimes referred to refers to the external factors that affect your search engine rankings visibility. Google uses more than 200 elements to determine its search engine rankings algorithm, optimizing your website for off-site SEO involves creating a profile for your website that improves its popularity, trustworthiness, and relevance. Think of off page SEO as a vote of confidence from other web users.

Optimize Your Google My Business

Have you set up your Google my business account yet? Google My Business lets you claim your business listing and control how it appears on Google. In essence, Google my business is the most popular crowdsourced review platform on the internet. Google uses its reach and popularity to take over from where sites like TripAdvisor and Yelp left off. Keeping your Google My Business listing up-to-date is a crucial aspect of controlling your local visibility and your local SEO efforts. Businesses which are active and trustworthy have a much higher click-through rate and will benefit from increased local visibility. Think of Google my business as the most important citation’s that you can get.

Targeted Business Citations

Contrary to what some SEO professionals may say, business citations still play an essential role in exposing your business to new customers and giving your website a healthy link diversity. Gaining business citations isn’t about submitting your business to as many directories as we can find. As a dedicated SEO Agency in Calgary, we know which directories are going to be beneficial for your website depending on your product or service offering. We don’t randomly add your business to every directory we can find, we focus on ones that are going to improve your reputation and search visibility.

Link Building Foundations

This step is especially crucial for a business that has never worked with an Calgary SEO Specialist in the past. We’ll work with your business to create a foundation of links that will vastly improve your search visibility. To win the trust of Google and improve your organic visibility, you need to have a wide range of links from different sites. The initial stage of link building that we complete for our Calgary clients is about creating a broad range of connections that increase the number of mentions of your business around the web.

Premium Quality Link Building

Creating high-quality links for your website is the final stage of every SEO campaign that we undertake. We work with influences and bloggers in your industry to develop premium-quality guest posts that give you highly relevant backlinks that will supercharge your SEO efforts. Our premium link building SEO service takes care of everything from writing the post and reaching out to bloggers, to make sure that a link is placed back to your website and indexed. Creating high-quality backlinks for your website is not a one-time thing. It’s essential to maintain this process over months to maintain and natural link profile for your website.

How Calgary SEO Can Help Your Business

We will work with your business to dramatically improve your organic search visibility. You don’t need to be #1 for every keyword in your niche; you just need to rank well the right ones. Our search engine optimization services are about identifying what your leads are looking for when they search Google and ensuring your business shows up at the right time. We’re here to get results that you could have only dreamed about.

Search engine optimization is a repeatable process that can be applied to different websites across different niches. We have proven results across a wide range of niches. It doesn’t matter if you’re in service or product-based industry, if you are looking to improve the Google search visibility of your Calgary based business, then contact us at SEO Support in Calgary for a customized SEO strategy. We are a small but powerful team of the best SEO experts invested in seeing our clients succeed on the first page of Google.

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